Terra is a unique skincare brand, positioned squarely in a moderately upscale price point with core values devoted to waste reduction, environmentalism, and circular economies. The agro-food industry creates high levels of by-products when meeting today’s consumer demands for healthy and fresh foods. Terra aims to help reduce the landfill-bound byproducts generated in this process and create a high end and entirely plastic free skin care brand that appeals to those truly devoted to making positive and tangible changes in how our society produces waste.
With a largely typography focused aesthetic, Terra positions itself among other high end brands but stands out with the use of high contrast two color palettes for each product type.
